A Picardie family business specializing in lifting and towing heavy loads, Huchez designs, builds and sells its products in Europe.
Our missions focus on brand identity, administrative documents and commercial formats.
- Huchez
- Industrial machinery
- Identity + Publications + Communication
- huchez.com
The graphic guideline
We have integrated the logo into a more modern graphic universe.
Our choice was to use yellow as a strong visual impact of the brand,
in addition to reviewing typography, pictograms and graphic elements.
The annual mission is the catalog, which needs regular updating of prices and products.
A regular graphic redesign is also necessary to keep up with trends and brand evolution.
