A major player in the global hospitality industry, Louvre Hotels is present at the IHIF trade show in Berlin. This year, UOVO was chosen to create their 18m² stand, highlighting the Campanile brand.

  • Louvre Hotels
  • Hotels
  • IHIF
  • From 31 March to 2 April 2025
  • Berlin,GERMANY
  • 18m2
  • Stand
  • louvrehotels.com

We began by delving into the Campanile brand guidelines.

We considered the materials, shapes, and brand philosophy, and applied them to the specifications.

We divided the available space into two areas: the bar and the discussion area.

Strong elements of the brand, such as the copper icotype, the concrete and wood, the lighting and the light tones of the decoration, are adapted to communicate this brand atmosphere to visitors of the IHIF show.
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